Our Story

Soyaconcept is a colourful, feminine go-to brand. We offer fashionable, high-quality womenswear, from skirts to shirts, at affordable prices, making it possible for every woman to easily follow the latest trends

That in itself may not be all that unique, but this is: Our collections are made for women. The female shape is our shape. Sustainability means a great deal to us. As a fashion company, we are continuously acting on and adjusting to the increasing demands for a more responsible approach to our environment and our planet. We’re on a journey towards a more sustainable future. With small steps and great engagement, we’re indeed on the right path towards a more sustainable future for fashion.

We launch six collections yearly. They’re playful, yet elegant, designs, light-hearted prints and high-quality fabrics. They’re prints and pieces to create a striking outfit with little effort. We’ve tried and tested every style we offer. As the markets demand change and evolve, so do we. We’re openminded and curious, always driven to explore new initiatives. We’re Danish, we’re solid and we’re here to bring go-to, everyday fashion to all women. We call it comfortably uncomplicated.

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– Join us on our journey –